The State of Conversation Intelligence Report 2022
Time
July 2022
Role
Visual Designer
Contributions
Visual System Design
Layout & Data Visualization
Asset Creation
Cross-Team Collaboration
Deliverable
Full visual design of a long-form report
Overview
Designed a long-form, data-driven report, targeting modern sales teams and business leaders. The goal was to present complex insights in an engaging, scannable, and on-brand visual format.
🎯 Goals
Visualize data with clarity and personality
Ensure brand alignment and elevate perceived authority
Create a design system scalable across sections and charts
Support digital and print distribution
✨ My Contributions:
Developed layout system across all sections
Designed and styled 15+ custom data visualizations
Applied visual hierarchy to guide the reader through long content
Created 3 section break styles for stakeholder alignment
Ensured accessibility in color and typography



















Monochrome Edition