The State of Conversation Intelligence Report 2022

Time

July 2022

Role

Visual Designer

Contributions

Visual System Design
Layout & Data Visualization
Asset Creation
Cross-Team Collaboration

Deliverable

Full visual design of a long-form report

Overview

Designed a long-form, data-driven report, targeting modern sales teams and business leaders. The goal was to present complex insights in an engaging, scannable, and on-brand visual format.

🎯 Goals

  • Visualize data with clarity and personality

  • Ensure brand alignment and elevate perceived authority

  • Create a design system scalable across sections and charts

  • Support digital and print distribution

✨ My Contributions:

  • Developed layout system across all sections

  • Designed and styled 15+ custom data visualizations

  • Applied visual hierarchy to guide the reader through long content

  • Created 3 section break styles for stakeholder alignment

  • Ensured accessibility in color and typography

Monochrome Edition

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Designing Modular ABM Landing Page Templates

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Next

Redesigning the product pages